Marketing & Brand Kit

Everything you need to promote PermitPro. Brand assets, key messages, target audiences, and press materials.

Brand Identity

Logo, colors, and typography

Logo - Light Background

PermitPro

Use on white or light backgrounds

Logo - Dark Background

PermitPro

Use on navy or dark backgrounds

Brand Colors

Navy
#1B2A4A
Amber
#F5A623
White
#FFFFFF
Gray 50
#F9FAFB

Typography

Inter
Primary typeface - Google Fonts
Regular 400 Medium 500 SemiBold 600 Bold 700 ExtraBold 800
By the Numbers

Platform at a glance

36
NJ Municipalities
3
Counties Covered
4
Permit Categories
6
User Roles
Key Messages

Core positioning and value propositions

Primary Message

Tri-Party Connection

The first platform that connects all three parties in the permit process -- contractors, building departments, and homeowners -- in a single, unified workflow.

For Contractors

One Account, All Municipalities

File permits across 36 municipalities from a single account. No more separate logins, different forms, or driving to town halls. Your licenses, stamps, and history travel with you.

For Building Departments

Digitize Without Disruption

Receive digital applications with pre-verified compliance data. Review, approve, and issue permits without changing your local codes or fee structures.

For Homeowners

Visibility Into Your Project

For the first time, see exactly where your permit stands. Know when inspections are scheduled, when fees are paid, and when work is approved.

Compliance

Built-In NJ UCC Compliance

Every requirement of N.J.A.C. 5:23 is built into the workflow. Insurance verification, lead paint disclosure, asbestos notification, and owner certification -- automated, not afterthoughts.

Differentiation

Not Another Government Portal

Existing solutions were built for the building department. PermitPro was built for everyone at the counter -- the contractor filing, the official reviewing, and the homeowner waiting.

Target Audiences

Who we serve and how to reach them

Licensed Contractors

HVAC, plumbing, electrical, and general contractors filing permits across multiple NJ municipalities. Pain point: managing accounts at each town hall.

Municipal Building Departments

Construction officials, plan reviewers, and code enforcement officers looking to modernize intake and reduce paper processing.

Homeowners

Property owners undertaking renovation or construction projects who want transparency into the permitting process and contractor accountability.

Architects & Engineers

Design professionals who provide stamps and plan sets for permit applications. Seeking streamlined submission and review workflows.

Municipal Inspectors

Field inspectors managing schedules, recording results, tracking violations, and reviewing construction photos remotely.

Industry Associations

NJ Builders Association, county contractor associations, and trade unions seeking modern tools for their members.

Taglines

Approved messaging for campaigns

Press Kit

For media and press inquiries

Ready-to-use descriptions for articles, press releases, and partner materials.

One-Line Description

PermitPro is the digital permitting platform that connects contractors, building departments, and homeowners across 36 New Jersey municipalities.

Boilerplate (Short)

PermitPro is a mobile-first digital permitting platform serving 36 municipalities across Passaic, Bergen, and Essex counties in New Jersey. The platform supports Building, Plumbing, Mechanical, and Construction permits with full NJ Uniform Construction Code (UCC) compliance. PermitPro is the first platform to connect all three parties in the permit lifecycle -- contractors, building departments, and homeowners -- in a single workflow.

Boilerplate (Full)

PermitPro is a comprehensive digital permitting platform designed for the New Jersey construction industry. Serving 36 municipalities across three counties, the platform enables licensed contractors, engineers, and architects to file permits digitally across multiple jurisdictions from a single account. Building departments receive pre-verified applications with automated NJ UCC compliance checks, including insurance verification, lead paint disclosure, asbestos notification, and owner certification. Homeowners gain unprecedented visibility into their project's permit status, inspection schedules, and approval timelines. The platform supports four permit categories -- Building, Plumbing, Mechanical, and Construction -- with municipality-specific fee schedules, local code requirements, and timeline estimates. Patent pending.

Contact

Get in touch

Media & Partnership Inquiries

General: info@permitpro.ink

Press: press@permitpro.ink

Partnerships: partners@permitpro.ink

Phone: (973) 555-0000

Passaic County, New Jersey